Project Partnership Case Study
NANOSOLUTIONS seeks to identify and elaborate the characteristics of engineered nanomaterials (ENM) that determine their biological hazard potential. It will help develop a safety classification model for ENM based on an understanding of their interactions with living organisms, benefiting industry and enabling innovation.
Scientists, regulators, and the industrial representatives have now begun to investigate the features of ENM in order to be sure of their safe use in nanotechnologies (NT), i.e. technologies utilising ENM. The European Commission has also explored in-depth the characteristics of ENM and issued a document on ways to assure the safety of ENM. An effective test is required for these properties in order to ensure ENM are safe to use. While testing of individual applications of ENM is possible, it is expensive and time-consuming and acts as a barrier to innovation.
The NANOSOLUTIONS project, which began in April 2013, was created to develop a safety classification for engineered nanomaterials (ENM) based on an understanding of their interactions with living organisms at molecular, cellular and organism levels. Many important functions of living organisms take place at the nanoscale. The human body uses natural nanomaterials, such as proteins and other molecules, to control the body’s many systems and processes.
Work package 13 will be led by research dissemination specialists and publishers Insight (IPL) the primary objective of this work package is to devise, manage and implement effective strategic communications for the NANOSOLUTIONS project that meet its overall aims and objectives in a pro-active manner.
By doing so, the project will play an active role in shaping EU policy by providing well-structured information on the safety classification of ENMs. Social awareness of the issues being addressed will be assured through structured communications, while fruitful collaboration with complimentary projects and standards bodies will be guaranteed.
The dissemination and communication WP has been designed to provide an effective promotion of achievements among the interested target audience as well as to raise visibility of the project at a regional, national, European and global scale. To fulfil these aims, the project will use conventional as well as innovative communication mechanisms, and will work through various carefully focused groups.
“Defining clear channels of communications between the project partners themselves as well as with wider, targeted, communities will play a crucial role in the success of the project”
Working with Insight
So far Insight have produced:
- A website for the project
- A publishable summary
- Brochures and posters highlighting project innovations
- Films explaining about the project and key updates
- Social media accounts and strategy
- Targeted e-Newsletters
- Event support
- Bespoke contacts database development
- Branding and Identity
- Reporting templates
- Targeted Press Releases
- A communications plan
- Articles about key updates in the project featured in Projects magazine
- Full marketing back-up and support to maximise the Projects exposure